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Welcome to the 13th Annual Economic Summit!
Wednesday, October 23 • 10:40am - 11:40am
Amazon, Shmamazon: How Main Street Retail Can Thrive with Strategic Digital Marketing

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In this workshop, we look at some examples of what the leading retailers are doing to thrive, why it’s important for your business to implement them and how to do it on a small-time budget. Learn some of the retail lessons Carder observed while in Asia for last 10 years working across China, Thailand, Australia, and Singapore.  

Here is just some of what you will learn:
  • Why it is important to know your customers better.
  • The different types of loyalty programs and how they work.
  • Why strategic marketing is so effective in 2019.
You will walk away with new information and ideas that you can immediately

avatar for Bert Carder

Bert Carder

Durango Territory Manager, SpotOn Transact
Carder is a retail marketing expert and territory manager for SpotOn Transact in Durangoand co-founder of the Local News Network. He has personally started 4 businesses overthe last 25 years in the retail, advertising, travel, and training sectors. He spent nearly10 years in Asia... Read More →

avatar for FastSigns


At FASTSIGNS® of Durango, CO, you get visual communications solutions including sign and graphic consultation and design, production, delivery and installation services. Whether you need architectural signs, vehicle graphics, point-of-purchase posters or a building identification... Read More →

Wednesday October 23, 2019 10:40am - 11:40am
Vida Peabody Room